The Internet Content Management Registry (ICM) has released pre-orders for the new .xxx extension.

This isn’t just for companies in the adult business, remember you need to protect your own brand.

The last thing you want is a website with your_company_name.xxx full of porn!

The only way to stop your brand/name being associated with adult content is to register it yourself and block anyone else using it.

ICM Registry does not process the applications directly. You must a standard domain registrar, such as 123-REG.

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