The new Snapchat tool ‘Snap Publisher’ is a game-changer for advertisers!

Snapchats shot of defeating Facebook and Googles duopoly with its new advertising feature has undoubtedly caught the eye of many advertisers and business owners.

Among other features, the tool is designed to make video ads in less than two minutes, with the aim of enabling small and medium companies the opportunity to create campaigns for their brands with ease.

Rather than advertisers having to go through the inconvenience of purchasing expensive software to create campaigns, the editing tool will allow its customers to create video ads and advertise their brands on the app with no minimum spend!
Could this simple (but effective) update be enough for Snapchat to knock their rivals out the water?

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