Struggling To Get Found On The Web? Take A Look At Our Tips….

Young stylish woman with a bicycle in a city street

When the Internet had first been invented, and through the following years, if you created a website you wouldn’t have found it challenging for customers to access the site. In the present, and with Google changing the game in April 2015 by rewarding better search results page ranking to mobile friendly sites, small businesses are becoming increasingly concerned.

It is reported that there are more than 1,022,000,000 websites, many with additional websites launching every second; it’s hardly surprising that attempting to get noticed is becoming quite a challenge. It is also believed that by the end of 2014 that only 6.7% of small/medium sized businesses websites were mobile friendly. Those statistics are quite shocking considering as of May 2015, Google announced more of their user’s searches take place on mobile devices than on computers in the United States and 9 other countries.

Trying to fight your way through and navigate on a mobile device that doesn’t present well angers users and may lead to missed opportunities for business and sales. Some businesses are unaware if they’re website is mobile friendly or not, if not they could quickly search for their website using a Smartphone or tablet. If you find that your site is not mobile friendly, you must be thinking how is it possible for me to convert into being so.

The following three options may be steps you want to take in order to transform your website into a mobile friendly one…..

Use Your Desktop Website To Transform It Into A Version Compatible For Mobile Use. From using a conversion platform, your chosen developer can create another version of your website that will appear when views are generated on your mobile device. On the whole, this is a quick and efficient way to ensure your website is mobile friendly. But, it does have the occasional drawback. You’ll unfortunately have to update and maintain content of two websites, therefore users on mobile sites may be frustrated as the mobile version will not have the variety of information the desktop version has.
Mobile Plug Ins For Websites. Content management systems like WordPress have plug ins to install and ensure your website is mobile friendly, without creating a separate version to your desktop website, this can be extremely time saving. You can also visit Google’s Mobile guide which will provide links to software available for various website platforms.
Recreating Your Site With A Responsive Web Design. Responsive web design provides a solution and takes a ‘Mobile First Approach’ that gives you one website with design and features that adapt to whichever size device it’s being used on. It will be designed to automatically take into account design, features and content. Functionality must also be incorporated to guarantee positive user feedback whether or not your website is accessed from a mobile device or desktop.