When You Are Writing Keep Asking Yourself What Is In It For The Customer.

Writing Customer Marketing Quotes By #MarketingDreams.

Writing is a powerful tool, but it can be challenging to create content that is engaging and valuable to your customer. One of the best ways to keep your writing on track is by asking yourself, “So what?” until you are sure what is in it for the customer. This approach can help you focus on what really matters to your customer, allowing you to deliver content that is both informative and engaging.

When you ask yourself “So what?” repeatedly, you are challenging yourself to think beyond the surface level of your writing. This question forces you to consider the purpose of your content and the value it offers your customer. By doing so, you can identify the most compelling reasons why someone would want to read what you’ve written.

For example, let’s say you’re writing an article about the benefits of healthy eating. You might start with the basics, such as how it can help people lose weight or reduce their risk of disease. But if you keep asking yourself “So what?”, you might uncover more meaningful reasons for your readers to care. Perhaps healthy eating can improve their mental health or boost their energy levels, for instance. By focusing on these more personal and meaningful benefits, you can make your writing more engaging and persuasive.

Similarly, if you’re writing about a new product or service, it’s not enough to simply list its features. Instead, you need to focus on what your customers will get out of it. How will the product or service help them solve a problem or achieve their goals? By asking yourself “So what?” and digging deeper, you can create content that is more customer-focused and valuable.

One of the key benefits of using the “So what?” approach is that it helps you stay customer-focused. By putting yourself in your readers’ shoes, you can identify the problems and challenges they face and then craft content that helps them overcome those obstacles. This can help you build trust and credibility with your audience, which is essential for creating a loyal following.

In conclusion, writing is a powerful tool, but it can be challenging to create content that is both informative and engaging. By asking yourself “So what?” repeatedly, you can uncover the most compelling reasons why someone would want to read what you’ve written. This approach can help you focus on what matters most to your readers and create content that is customer-focused and valuable. By doing so, you can build trust and credibility with your audience, and ultimately, create a loyal following that will be eager to read your next piece of content.