Brands Adding Young Influencers to Their Marketing Teams Infographic

The newest marketing hype is what’s known as influencer marketing.

You may have seen it on Instagram, where ‘influencers’ (idolized social media icons with a high follower count) collaborate with brands by wearing, using or reviewing their products in attempt to increase brand exposure and drive sales.

But what is it about this strategy that is proving to be so popular with brands?
Click here to find out.

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