socialmedia

Instagram Now Lets You Control Your Post Comments, Restricting Anyone Who Posts Negative Comments

Instagram has just had its latest breakthrough of 800 monthly users! And to commemorate, the social media giant has released new commenting tools which enables users to select who can post comments on their photos. Click here to read on.

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Facebook Using Offline Activities To Target Ads Online

Facebook is taking a step up and creating a much easier way for brands to target a specific and refined audience through ads. The social media giant is trying out a new method for marketers to aim advertisements to users who have previously been to their conventional stores. Click here to read on.

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Social Media, Giving A Voice To Your Brand

A brand voice on social media is the most essential part of characterizing your brand online. But it goes without saying – developing a solid brand name on social platforms requires quite a few components… Click here to read on.

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B2B Marketers Should Act More Like B2C Brands B2B Marketing Changes And How Being More Like B2C Could benefit Them

Since the beginning of time, Business to Business (B2B) and Business to Customer (B2C) marketing were always segregated… But after the rise of technology and big data, advertisers have been left with the truth that B2B marketers should act more like B2C brands. Click here for the article.

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Twitters New 280-Character Tweets Has Divided opinions By Users And Marketers Alike

Just this Tuesday, Twitter announced that they’re about to start piloting longer tweets; magnifying the current character limit of 140 to 280-characters. The social media platform made the decision to try-out the expanded character cap in a bid to bring new users in, as the current letter restriction may be a reason some people avoid…

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Be Innovative And Use Snapchat To Market Your Brand

Snapchat has came a long way since its launch back in 2011; in the past 7 years its been around, the snap-and-send innovative app has charmed crowds and crowds of people and now has an outstanding 173 million daily users! Like any other popular social media platform, businesses have moved swiftly in to expand reach…

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Psychological Insights Into Engaging On Social Media

How much do you know about your social media audience? If you are like most company owners, your answer will be “not as much as i’d like to”. Understanding your audience is a surefire way of turning your followers into buyers, and achieving business goals by creating more engaging, targeted content and optimizing customer experience.…

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Instagram’s Impressive User figures

Since its launch in 2010, Instagram has grown at high-speed and has now hit the 800 million monthly user milestone! Click here to read on.

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Snapchat Winning By New Users But Instagram Isn’t Too far Behind

Snapchat and Instagram have been rivals since existence and at the moment Snapchat has the lead, but statistics show that Instagram is not far behind… Click here for the article.

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Small Businesses Finding Out Instagram Doesn’t Hand Out That Verification Badge Easily

To many businesses, a blue tick means legitimacy and trustworthiness- two traits that every brand desires to be perceived as. But for small businesses, Instagram isn’t giving the verified badges out generously… Click here to read on.

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