socialmedia

Stories Come To Facebook And Marketers Already Have Big Plans

We’ve all heard of the story…. Whether its off Snapchat, Instagram or any other channel, the feature is loved and used by many! Facebook is one of the latest to join the Story feature bandwagon, and marketers have big plans. Click here to read on.

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Snapchat Overestimated The Success Of Snap Spectacles

Snapchat once had high hopes for one of its latest inventions, Snapchat Spectacles; but why is it that its success didn’t live up to expectations? Click here to find out.

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Reasons Behind People Re-Sharing Content On Social Media

Knowing what exactly catches your audiences eye is the key to a successful content marketing strategy, and can lead to an endless number of opportunities for your business… Click here to read the article.

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5 Avoidable Posting Mistakes On Social Media

Having a social media brand presence takes great care and responsibility; just one slip can destroy a businesses reputation… Here are 5 common mistakes you should avoid when posting on social media.

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Facebook Confesses That They Need To Improve Upon Advertising Analysis

Facebook’s measurements have been under scrutiny this year, after several errors have been noticed across a variety of products… Click here to read on.

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Intelligently Engaging With Audiences Through Instagram

What are your goals? Reaching a larger audience? Growing your brand awareness?  Increasing your sales? If you said yes to at least one of the above, then Instagram marketing is right for you! Click here to learn how to use Instagram to engage with your audience intelligently.

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Snapchat New Initiative Aims To Benefit Start Ups

Starting a business can be a leap of faith, but Snapchat is here to make sure that new companies reach their goals through their new marketing features. Click here to read on.

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5 Social Media Techniques That Will Put Your Brand On The Map

Marketing isn’t about interrupting potential customers and pushing them to buy products anymore… Nowadays, outbound is out and inbound is in; meeting your audiences needs is what really gets the customers. Need inspiration? Click here for 5 brands nailing their social media strategy.

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Social Media Marketing And Digital Marketing Showdown: Which Is Better?

As a digital marketer, I find myself being asked the question: “what is the difference between Digital Marketing and Social Media Marketing?” a lot! Click here for a detailed article comparing the two strategies.

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Improve Customer Service In 4 Steps Using Social Media

Social media is the business world’s new way of connecting with customers, but in order to enhance their experience, Social Media Marketing (SMM) has to be done in the right way. Click here for 4 steps to enhancing the customer experience with social media.

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