PPC

In SEO And PPC Everyone Is The Enemy Not Just Direct Competitors

When owning a business, its extremely beneficial to know who your competition is, that way you can keep tabs on their activity and learn from their success and failures. But, who you’re competing with on the search engine results page (SERP) may not necessarily be the same as your competition in the real world… Click…

Read More

Getting Started On PPC Guide

Whether you have a PPC expert on your side, or your looking to manage it yourself, i’m sure you have a few questions you would like answered on the topic. Click here for a beginners guide.

Read More

8 Cost Effective Ways To Improve Your PPC, Increasing Your ROI

For any business, the best feeling in the world is knowing that what you’re doing is a success. An excellent way you can calculate this is through your return on investment (ROI). Here are 8 ways to improve your ROI on pay per click.

Read More

Click through rate increases, one year after Google drops right-side ads

In the early months of February last year, Google rolled out a substantial change of removing the pay-per-click (PPC) adverts from the right side of the domain and changing their placement on the search engine results page. The question on everyone’s mind was: what does this mean for marketers? Well, over a year on and…

Read More

Separating Your Brand From The Crowded Flood Of PPC To Stand Out

In business, you’re in constant competition with other companies. So its vital to give yourself a competitors advantage, and ensure you come out on top. Click here to find out how to stand out from the crowd with your Pay-Per-Click.

Read More

Google Experiments With Search Results By Auto-Play Videos

Google has verified that they’re conducting a trial for their future plans of auto-play videos in the Search Engine Results Page (SERP). Click here to read more.

Read More

Expanded Text Ads Character Limit

Keep having to keep googling “expanded text ads character limit”. If I put it here I’ll find it again Headline 1. 30 characters: Headline 2. 30 characters: Display URL: path 1. 15 characters: path 2. 15 characters: Description 80 characters:

Read More

3 Tips To Hone Your PPC Skills

As technology is growing, the role of online advertising is becoming a more and more important contributor to a businesses success. Every rightful online marketing and advertising executive is aware that the key for them to excel is to consistently grow and learn in their trade. Click here for some tips on how to become…

Read More

7 Facts About Google’s Ads Added By Adwords

Click here to read on about googles new software ‘Ads Added by AdWords’.  

Read More

5 Lists Beneficial To Re-Marketing That Will Increase Ad Performance

Knowing how to magnify your PPC performance is a key way to utilize your optimization material. Click here to find out how.

Read More