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12 Techniques For Email Marketing With Alterian

Email is older than the internet itself. And over the years has evolved to become a powerful marketing medium for businesses looking to increase awareness, leads and sales. Looking to boost your email marketing success? Read this article for 12 top techniques.

Data Quality Is The Key To Your Success In Marketing

Capturing, transferring and reporting data is one of the key ways a business can create a successful marketing initiative and see stacks of positive results… Click here to read on.

B2B Marketers: 10 Sources You Wouldn’t Expect

Generating high quality B2B leads can prove to be a challenge to businesses; success requires tactical talent, a great deal of sales know-how and most importantly, you’ve got to be looking for them in the right places. Click here for 10 unexpected lead sources for B2B marketers.

Don’t Count Email Marketing Just Yet

With an army of people now on social media, many businesses have turned their attention off email marketing. But despite this, promoting a brand through email still lives on to be one of the most effective marketing methods in existence; even above Social Media Marketing (SMM)! Click here to read why real marketers prefer email…

B2C Marketing 3 Step Strategy That Works

Technology is growing at a rapid pace, providing businesses with a wide selection of marketing strategies to tailor to their brand and reach customers the best way possible. Click here for a three-tier B2C marketing strategy that gets results.

How To Avoid These Big B2B Mistakes When Marketing

We all make mistakes. After all, it’s how we learn. But when it comes to business, making too many mistakes can cost you the future of the company; so its always best to do a little planning in advance, so you can notice and eliminate mistakes before they happen… Read this article for B2B mistakes…

Spending Money Vs Organic Sales When Dealing With The Younger Generation

Since smartphones have shifted from a primary to secondary device for millennials, social media has grown to become the marketers tool of choice when promoting to the younger generation. But the question is – should brands be spending money, or should they focus on generating sales organically? Click here for the article.

5 Best tools For Email Marketing

Email continues to take the top spot with just under 1 billion more users than Facebook; it is no wonder why the brands using email in their marketing strategy are absolutely nailing it! Click here for 5 top email marketing tools.

5 Strategies To Get The Most From Integrated Marketing

A well developed, integrated marketing strategy is essentially the key to your company’s success in all areas, whether its: website traffic, sales, customer service, even your businesses reputation… Your strategy can take you a long way! Click here for 5 proven ways to develop a successful integrated marketing strategy.

5 Tips To Promote Your Business Locally

Large corporations aren’t the only components who can benefit from advertising.. Local businesses, it can work wonders for you too! Click here for 5 tips to promote your local business.