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Twitters New 280-Character Tweets Has Divided opinions By Users And Marketers Alike

Just this Tuesday, Twitter announced that they’re about to start piloting longer tweets; magnifying the current character limit of 140 to 280-characters. The social media platform made the decision to try-out the expanded character cap in a bid to bring new users in, as the current letter restriction may be a reason some people avoid…

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Be Innovative And Use Snapchat To Market Your Brand

Snapchat has came a long way since its launch back in 2011; in the past 7 years its been around, the snap-and-send innovative app has charmed crowds and crowds of people and now has an outstanding 173 million daily users! Like any other popular social media platform, businesses have moved swiftly in to expand reach…

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Psychological Insights Into Engaging On Social Media

How much do you know about your social media audience? If you are like most company owners, your answer will be “not as much as i’d like to”. Understanding your audience is a surefire way of turning your followers into buyers, and achieving business goals by creating more engaging, targeted content and optimizing customer experience.…

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Instagram’s Impressive User figures

Since its launch in 2010, Instagram has grown at high-speed and has now hit the 800 million monthly user milestone! Click here to read on.

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Snapchat Winning By New Users But Instagram Isn’t Too far Behind

Snapchat and Instagram have been rivals since existence and at the moment Snapchat has the lead, but statistics show that Instagram is not far behind… Click here for the article.

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Small Businesses Finding Out Instagram Doesn’t Hand Out That Verification Badge Easily

To many businesses, a blue tick means legitimacy and trustworthiness- two traits that every brand desires to be perceived as. But for small businesses, Instagram isn’t giving the verified badges out generously… Click here to read on.

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8 Tips To Increasing Your Instagram Engagement

Facebook owned photo-sharing app, Instagram has won over the hearts of many marketers in recent years. But engagements don’t grow without a good advertising plan… Click here to discover 8 ways to get more engagement through the app.

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6 Avoidable Mistakes When Marketing To Social Media

Growing your online presence through social media can be extremely beneficial, but knowing what mistakes to steer clear of is necessary for a  smooth strategy. Click here for 6 mistakes to avoid with your social media marketing.

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Facebook Joins The Prestigious 10 Top Global Brands Club

For the first time in history, Facebook has joined the worlds top 10 most valuable brands worldwide, and now holds the 8th position. Click here for the article.

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5 Benefits To Marketing With Micro-Influencers On Instagram

In the past year, influencer marketing has absolutely erupted on Instagram. Big names like Selena Gomez can charge more than £400,000 just for one sponsored post! But whats got brands paying thousands for this marketing trick? and should they stick to the mega-celebrities or micro-influencers? Click here to read on.

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