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Googles Virtual Reality Advertising formats are still in their early-stages at Area 120 (Googles internal start up incubator). The team at Google are now eagerly waiting to work alongside developers to try out the new phenomenon. Click here to read on.
Read MoreAdobe has recently launched a new selection of analytic tools. The tools capture data from intelligent assistants such as Siri and Alexa; in an attempt of assisting businesses take advantage of conversational information to refine their targeting and potentially improve their sales. Click here to read on.
Read MoreIt goes without saying – Google’s flagship product is the search engine. The multinational corporation is believed to turn entrepreneurs dollars into dreams by promoting their products through ‘search’. But are Google abusing their power by giving their own items an illegitimate advantage? The European Union (EU) has ultimately laid down the law to Google,…
Read Morepractically ever since its establishment in 2004, your Gmail inboxes (along with your general google profile) have been scanned to create unique and relevant adverts for each user, increasing the possibility of a click through and therefore generating more revenue for the social media giant. But this is all about to change… In an…
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